Best Rated Children’s Clothing Shop in London — Petit Pli (4.9★)

What if a garment could grow, just like the child wearing it? 

Eight years ago, Petit Pli’s founder, Ryan, asked this very question and answered it with a patented innovation inspired by satellites, designed for Earth’s LittleHumans.

With a 4.9-star rating from 163 Google reviews, Petit Pli is proud to be recognised as London’s best-rated children’s clothing shop. But we’re not here to chase stars. We’re here to clothe the future of humanity.

Explore our range of sustainable children’s clothes, expanding from Newborn (0–12M) through Toddler (1–4Y) to Child (4–9Y). Speak to our expert advisors or book a private maternity fitting today at our flagship store in Battersea Power Station.

Clothes That Grow - Up to 7 Sizes

Children don’t grow through sizes at the same rate - as Ryan discovered when Viggo had outgrown his uncle’s gift before ever wearing it. Growth comes in spurts, followed by giggles and the occasional tantrum.

Engineered with patented pleat technology, our garments expand up to 7 sizes, adapting to your child’s growth while reducing water and carbon footprints - and the need to keep buying new clothes.

Explore Petit Pli's Material Library:

Whether you're an eco-conscious parent juggling toddlers, an active explorer family prepping for your next adventure, or a sustainability advocate seeking transparency, Petit Pli is designed with you in mind.

• 👣 Material Certificates offer clarity on raw material quality at a glance

• 🧭 Trail Tested Our Trailblazer Community highlight real families in real terrain

• 📱 One-tap support answers questions like “lifetime warranty policy?” before you even ask

Why Families Trust Us

Petit Pli’s clothes are built to inspire curiosity and play across seasons, indoors and out, rain or shine.

We’ve shared our award-winning children's clothes with over 10,000 families worldwide. Our community of parents, explorers, and eco-heroes have spoken:

A Small Team, A Big Mission

We’re a small team, based in London, trying to change the world - one garment at a time. Every repair we make is a quiet act of resistance against throwaway culture. Every fold is a step toward a more sustainable future.

So if you’re searching for the most innovative sustainable kidswear shops in London, one that blends technical brilliance with everyday parenting, you’ve found it.

The future belongs to the curious - click here to launch into our childrenswear range!